At this stage of pre-production, you have firmed up your ideas, secured investment (!) and are preparing to go into production. You are in the position of having a very established target audience for your film genre and at this stage you make the most of this and carry out audience research to ensure your concept fulfils their expectations but also offers them something different.
Devise a questionnaire, one per group, asking specific questions about sound, character, locations, lighting, narrative, font...Use this opportunity to test any of your uncertainties. Once this process is complete you will need to write it up. This is what you are working towards:
http://twgsbmedia15asgroup3.blogspot.co.uk/2014/12/audience-research-questionnaires.html
This task is for Monday's lesson. Type it up in word, bring it to the lesson where you will get feedback and probably have to make changes. You will then circulate it to a sample of your target audience.
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